About This Blog
The Brand Optimization Weblog was created by Johns Hopkins Graduate Student, Sam Huleatt in 2006. This blog is intended to be a central repository for my research and notes on Brand Optimization and Internal Corporate Social Responsibility. I will continue to update it with relevant research, links and articles even after graduation. You can also visit my main blog, Leveraging Ideas, where I focus on analysis of early stage investments, startups and social media culture.
March 20th, 2007 at 11:22 pm
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